The Louis Garneau brand was conceived by a world-class Canadian athlete who was determined to develop not only his own package for the 1984 Olympic Games, but something that would work for cyclists at every level. Since then, the Garneau brand has committed to the idea that people everywhere should be inspired to ride. They believe in creating innovative products that not only spread the joy of cycling but also remove obstacles to make the biking lifestyle a reality for people all over. Riders everywhere should be equipped to ride, protected from the outdoor elements, kept safe to reduce injury risk, and empowered to compete. According to the Garneau brand, everyone has a lane to ride in.